Case study: Fitness studios

Meta ads that bring consistent leads on autopilot.

We generate ad creatives, test them, and optimize ad spend so your campaigns run profitably while you run your business.

Simulated data for illustration

Test budget: $50 per variant Target: $25 per lead Pause at 2x target New creative needs your OK

Variant A Before & after wall

Spend $0 Leads 0 Cost/lead -

Testing

Variant B Coach intro reel

Spend $0 Leads 0 Cost/lead -

Testing

Variant C Offer countdown

Spend $0 Leads 0 Cost/lead -

Testing

Variant D Coach reel, new hook

Spend $0 Leads 0 Cost/lead -

Awaiting OK

Three variants live, each on an equal test budget.

Variant B is producing leads under target.

Variant C passed $50 with no leads. Paused by the kill rule.

Variant B marked winner. Budget shifted toward it.

Drafted Variant D from B’s winning hook. Creative never launches on its own. This is where you come in.

Variant D is live on a test budget. The cycle continues.

How it works

A testing loop that never gets tired, wrapped around your judgment.

Variants launch on a test budget

Every new hook gets the same fixed spend and a fair shot.
Performance is read around the clock

Spend, leads, and cost per lead, checked against your targets while you coach.
Losers pause at your limit

An ad that misses the target stops spending. No drama, no drift.
Human in the loop
New creative waits for your OK

The system drafts the next variant from what’s winning. You approve it from your phone before it spends a dollar.
Winners earn the budget

Money moves toward the ads producing leads at your price, automatically.

Built for businesses that buy leads with ad spend and can’t watch the account all day.